Black Authors: How to Self-Publish, Market and Promote Your African American Book
- African American Literature Book Club
The largest site on the web focusing on Black books.
http://aalbc.com/ - The RawSistaz
This group of ladies provides casual reviews of a wide variety of books, all written by African American authors.
http://www.therawreviewers.com/index_sample.shtml
- Let’s Talk Honestly with George Cook
George regulary interviews a wide variety of Black authors which are recorded and posted as podcasts each week on this popular website.
http://www.letstalkhonestly.com - The Black Issues Book Review
http://www.bibookreview.com/
- The Black Authors Network
Ella Curry hosts The Black Authors Network Radio show. If you are an author who would like to be interviewed on the show, send Ella an email and information about your book by logging onto her host site.
http://www.blogtalkradio.com/Black-Author-Network
Okay, now you have a published book and a couple of great reviews. It’s time to contact Black bookstores in your area. Go visit them with your book in hand, introduce yourself, and ask if they will either carry your book or allow you to have a book signing in their store.
Book retailers usually receive a rather large discount from the cover price (as much as 60%). Since each independent retailer has its own sales agreement and terms, all I can tell you is to be sure to read each carefully.
Make sure the terms regarding book returns, payment dates, and merchandise delivery are spelled out clearly and to your satisfaction before signing on the dotted line.
In Closing
Writing, researching and editing your book is certainly a lot of hard work, but that is just the beginning. All that work pales in comparison to the long hours and the effort you must put into getting your name out there and your book noticed every single day until you reach your sales and financial goals.
I cannot describe with words the deep sense of satisfaction one gets when you open up a package from your publisher and find the first copy of a real book that has your name on it. And selling thousands of those books is certain validation that what you have to say has value and is important to others.
Get busy making it happen!
Category: Society and Culture