Black Authors: How to Self-Publish, Market and Promote Your African American Book

. 02/04/2011 . 0 Comments

Okay, now you have a published book and a couple of great reviews.  It’s time to contact Black bookstores in your area. Go visit them with your book in hand, introduce yourself, and ask if they will either carry your book or allow you to have a book signing in their store.

Book retailers usually receive a rather large discount from the cover price (as much as 60%).  Since each independent retailer has its own sales agreement and terms, all I can tell you is to be sure to read each carefully.

Make sure the terms regarding book returns, payment dates, and merchandise delivery are spelled out clearly and to your satisfaction before signing on the dotted line.

In Closing

Writing, researching and editing your book is certainly a lot of hard work, but that is just the beginning. All that work pales in comparison to the long hours and the effort you must put into getting your name out there and your book noticed every single day until you reach your sales and financial goals.

I cannot describe with words the deep sense of satisfaction one gets when you open up a package from your publisher and find the first copy of a real book that has your name on it.  And selling thousands of those books is certain validation that what you have to say has value and is important to others.

Get busy making it happen!

Deborrah

Veteran social researcher, relationship advice columnist, author and radio host. Author of hundreds of articles on American and black culture, gender issues, singles, dating and relationships. Author of "Sucka Free Love!" , "The 24 Types of Suckas to Avoid," "The Black Church - Where Women Pray and Men Pray," and "Why Vegan is the New Black" all available on Amazon.Com. Her unique voice and insightful commentary have delighted fans and riled haters for 20 years. Read her stuff on SurvivingDating.Com and AskHeartBeat.Com.

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